Logo Guides

Plain, practical guides on choosing a logo, registering it as a trademark and selling your own designs.

For logo buyers

Pre-Made Logo vs Custom Logo: Which Is Right for You? Compare pre-made and custom logos on price, speed, uniqueness and files, and find out which one fits your business. 5 min read How to Trademark a Pre-Made Logo What to check before you apply, and where to register a pre-made logo as a trademark in the US, UK, EU, South Africa and other countries. 7 min read Coffee Shop Logo Ideas: 8 Styles That Work on Cups, Signs and Bags Eight coffee shop logo ideas, the colours that suit a cafe, and what to check before you choose, with coffee logos you can buy today. 5 min read Real Estate Logo Ideas: 8 Styles for Agents and Agencies Eight real estate logo ideas for agents, agencies and property brands, the colours that build trust, and how to make a logo work on For Sale boards. 5 min read Church Logo Ideas: Symbols, Colours and Tips for Ministries Church logo ideas built on the symbols people know, with tips on colours, lettering and making the logo work on signs, bulletins and screens. 5 min read

For designers

How to Sell Your Unused Logo Designs A guide for designers: which unused logo concepts you may sell, how to prepare, name and describe them, and what happens when one sells. 6 min read

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